Lifecycle Marketing Specialist

About airSlate airSlate is a global SaaS technology company that develops no-code workflow automation, electronic signature, and document management solutions. Our award-winning products - SignNow, pdfFiller, DocHub, altaFlow, Instapage, and US Legal Forms - serve over hundreds of millions of users and more than one million customers worldwide, helping organizations of every size digitize processes, improve efficiency, and transform how they work.   We’re in an exciting phase of growth and transformation, with teammates in more than 20 countries across three continents and main hubs in the United States, Poland, Ukraine and Philippines.  At airSlate, we’re building value for customers and a culture where growth and innovation go hand in hand. We’re looking for people eager to shape products, scale a company, and thrive in a fast-moving environment. About SignNow team: We are a passionate and ambitious team of 140+ people on a mission to succeed with our award-winning signature solution – SignNow. SignNow empowers over 28 million people at companies across the world to move fast with everything they need to send and eSign their documents. Increase productivity with document workflows, impress customers, and save money while maximizing ROI with SignNow. And now, we are looking for a Senior Lifecycle Marketing Specialist who is prepared to contribute to the next chapter of our company's growth. The person will join the SignNow Product Marketing team and take on the responsibility of building a dedicated lifecycle and retention marketing function, owning the customer journey from sign-up through activation, conversion, and long-term retention. As Lifecycle Marketing Manager, you will own the lifecycle roadmap from onboarding to win-back, ship the campaigns yourself, and prove their impact on retention and revenue, working directly with the Principal Product Marketing Manager on positioning and product strategy.