Working student (m/f/d) in marketing - focus on data research and -analysis

Schedule: part-time Employment: intern Your mission We are a dynamic company in the field of e-commerce software that develops innovative solutions for our customers. In marketing, we attach great importance to data-driven decisions in order to understand and address our target groups in the best possible way. To strengthen our team, we are now looking for a working student (m/f/d) in marketing with a focus on data research, analysis and customer journey mapping. Your tasks: Data research: Researching and collecting relevant market and customer data to improve our database. Danalysis: Support in the evaluation and analysis of marketing data to gain insights into customer behavior and market trends. Data quality: Support in maintaining and improving data quality in our systems, including cleansing and optimizing existing data sets. Customer journey mapping: Helping to create and visualize customer journeys to understand and optimize the customer experience at different touchpoints. Process optimization: Identification of weak points in data processing and support in implementing more efficient processes. Reporting: Creating and presenting reports and analysis to support the marketing team in making strategic decisions. Your profile Ongoing studies in business administration, marketing, business informatics, data science or a comparable field. Initial practical experience in marketing or data analysis is an advantage. Analytical thinking skills and an affinity for numbers and data. Confident handling of Excel and ideally initial experience with analysis tools (e.g. Google Analytics, Power BI, Tableau). Structured and independent way of working and a high degree of accuracy. Ability to work in a team and enjoy collaborating in a dynamic environment. Our offer Exciting insights into marketing practice and the opportunity to gain practical experience in a future-oriented field. Flexible working hours that are compatible with your studies. A motivated and helpful team that will support you in your professional and personal development. The opportunity to participate in strategically important projects and contribute ideas.